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The ‘talking head’

“We need more dynamic content” someone shouts across the office. Okay, there’s no shouting, but content that speaks – literally – is increasingly being used to engage audiences. But why choose video,...

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If you’re a storyteller, then you need a surname like Fiona’s… #MAent

What’s in a name? Well, quite a lot when your name is Fiona Storey and you run a business helping other businesses to tell theirs (stories, that is). Fiona runs a web design and marketing agency in...

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Chunks, blobs and workflow conundrums

I’ve always been interested – and somewhat puzzled – by workflow patterns in news rooms (and when I say news room, I really mean any department in any organisation responsible for creating and...

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Instagram tips and tricks

Instagram has been at the centre of my latest Masters degree module since September. And, needless to say, I’ve learned some stuff. So, in the spirit of sharing, here are a few tips, tricks and...

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Seeing the world through square images and Instagram filters

When I started my InstaMA project I genuinely had no idea how time-consuming – and valuable – it would be to truly immerse myself in its community. Or that I would be dreaming in square images – every...

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